“What’s in the name?” you may ask. The name of your business or its product plays a vital part in the manner in which it is perceived by your potential customers. In other words brand naming is all about your brand identity.
If it is the name of a business you would like it to reflect strong values whilst also bringing in a glimmer of your industry and what your business is all about. On the other hand if you are naming one of your many brands or products or services that you offer your clientele, then it should reflect the job it aims to fulfill and the market it is aimed at.
There are many factors that need to be considered in brand naming and your business, its specialty, its expanse and audience are just some of them. Brand naming is a specialist task, one that Dzine Café has much experience with. We create brand names that are apt as well as effective and evoke just the right response and sentiment in your target audience.
Please visit our brand naming division website to get a good understanding of some of our most recent projects.
For more details on brand naming do contact us today!